LONDON, 3rd May 2018 - As it celebrates its first anniversary, McArthurGlen Provence has received both a commendation at the ICSC European Shopping Centre Awards and a special prize for exceptional architecture and design in the Prix Versailles. These latest accolades cap a successful year for the only designer outlet in the south of France which opened in April 2017 and recently welcomed its two millionth visitor.
McArthurGlen Provence was the only designer outlet to feature in the 2018 ICSC European Shopping Centre Awards, receiving a commendation in their ‘New Developments’ category. The ICSC Awards, which recognise projects at the forefront of the European retail real estate industry, described the new French centre as a ‘landmark development’ that ‘harmoniously blends nature with retail, culture, art and entertainment’, and credited its diverse collection of brands, commercial performance, strong links with the local community and innovative layout.
“Receiving this commendation at the ICSC awards is testament to our market-leading mix of designer fashion and homeware brands, traditional Provençal architecture and world-class programme of art and cultural events,” said Centre Manager, Michela Frattini. “We recently welcomed our two millionth guest and we look forward to creating even more memorable and enjoyable days out for our local and international visitors.”
McArthurGlen’s newest development also received a special prize in the Prix Versailles 2018 Europe selection. The jury, chaired by the Mayor of Versailles, awarded the centre the special prize for its striking exterior which includes a spectacular living wall designed by world-famous botanist Patrick Blanc. The Prix Versailles recognises the most remarkable structures in commercial architecture.
“Providing an authentic Provençal shopping experience was one of our key objectives when we were working with our architects, Marseille Architecture Partenaires, to design McArthurGlen Provence,” says Mike Natas, Joint Managing Director of Development at McArthurGlen. “Since we started the development process in 2010, we have been working in close collaboration with the local authorities to establish the centre as an integral part of the community and a natural extension of its spectacular surroundings.”
Located in the town of Miramas, McArthurGlen Provence is situated less than 50 minutes from the heart of Marseille, Aix-en-Provence, and the nearby Provençal tourist areas.
Spanning 25,000m2 of retail space, the centre offers a collection of 125 international luxury and premium brands, as well as local Provence-based retailers. In November 2017, the centre welcomed Le Printemps, the iconic French department store’s first outlet location. The centre is also home to seven restaurants, each carefully selected to reflect the character and flavour of French cuisine.
An original, 100-year old Provençal farmhouse sits at the heart of the centre, while the use of traditional stone, tiling and wooden shutters ensures customers enjoy an environment that offers a true sense of Provence.
In July 2017, McArthurGlen Provence became the first ever shopping centre to stage an exhibition of the work of Auguste Rodin and Aristide Maillol. The public display of 22 rare bronze sculptures ran throughout the summer and attracted over 20,000 customers. Following the success of ‘Rodin and his contemporaries’, the centre hosted a public exhibition of photography from renowned French artist, Michel Haddi – marking the first time that Haddi had exhibited in his native France.
This latest ICSC award comes at a time of rapid growth for McArthurGlen, which is Europe’s leading owner, developer and manager of 24 designer outlets in nine countries.
The company will enter its 10th market when it opens the first designer outlet in the south of Spain, which recently began construction. It is currently expanding two of its existing centres in the UK - Cheshire Oaks near Manchester, which is the country’s largest designer outlet, and Ashford near London. It will soon break ground on its seventh British centre, a new £160 million development in Cannock in the West Midlands. Last month the company announced that it will be adding a second phase to its award-winning centre at Vancouver Airport in Canada.